AI Insights · Timothy · September 2025
Top Drawing & Coloring Apps in Europe: Q3 2025 Insights
Explore the performance trends of the top drawing and coloring apps in Europe during Q3 2025, with data on downloads, revenue, and active users from Sensor Tower.
The third quarter of 2025 saw significant activity in the drawing and coloring app category across Europe. Here's a closer look at how the top five apps performed based on data from Sensor Tower.
Color Pop AI - Coloring Book, developed by MWM, experienced a peak in weekly downloads at approximately 144K in mid-August. Revenue reached a high of about $30K in early August, before settling to around $26K by the end of September. The app also enjoyed a rise in active users, peaking at about 480K in August.
Color by Number:Coloring Games from Wildlife Studios saw a significant spike in weekly downloads, with numbers climbing to 275K in August. Revenue remained fairly stable, hovering around $22K to $25K. Active users showed a rising trend, reaching over 800K by late August.
Coloring Games for Kids 2-6! by KidloLand Kids & Toddler Games maintained a consistent performance with weekly downloads ranging from 13K to 19K. Revenue peaked at $17K in late July. Active users remained steady, averaging around 155K throughout the quarter.
Adult Coloring Book - Pigment from Pixite Inc. experienced a steady increase in downloads, reaching 16K by late September. Revenue saw minimal fluctuation, staying around $11K weekly, while active users showed a slight upward trend, peaking at nearly 49K.
Finally, Disney Coloring World by StoryToys Limited had a notable increase in downloads, peaking at 34K in early August. Revenue varied between $9K and $12K, while active users reached over 41K in early August.
For more detailed insights and data, visit Sensor Tower's platform to explore these trends further.